Jurnal Pengabdian, Pembelajaran dan Pemberdayaan Ekonomi Masyarakat (JP3EM)

RESISTENSI UMKM MELALUI GOOD GOVERNANCE PADA PELAKU USAHA DI DESA EKANG ANCULAI

Meidi Yanto — 2025-08-22

This writing describes the community service program, especially for Micro, Small and Medium Enterprises in Ekang Anculai Village, which is currently still underdeveloped. It should be that with the development of technology, this should bring fresh air to business actors in maintaining the resistance of their businesses in society. The purpose of carrying out this activity is to help MSMEs in Bu Santi's shop located in Hamlet 1, Ekang Anculai Village, Telok Sebong District, Bintan Regency in running their business. The method used in this activity is the method of observation and interviews. The activities that the service team carried out during the service were carried out and were successful. The service team made improvements to the UMKM Warung Bu Santi by updating the appearance of the UMKM by painting the stall, installing banners, making a physical menu and updating tablecloths so that local people were interested in visiting UMKM. That way the service team hopes that the business actor, namely Mrs. Santi's shop, will continue to maintain the business they have.

MENGEMBANGKAN KELOMPOK MENJAHIT BINTAN BERKARYA MELALUI KERAJINAN TANJAK SEBAGAI WARISAN BUDAYA MELAYU

Ranat Mulia Pardede — 2025-08-22

In Ekang Anculai Village, there is a group that manages MSMEs engaged in sewing which are members of a group called "Bintan Berkarya". The "Bintan Berkarya" sewing group is a forum for introducing, developing, and preserving the dance culture, especially in the Bintan area and its surroundings by providing an understanding both educationally and practically so that the dances produced have indicators of success. November 12, 2022 at the Ekang Anculai Village Hall with the sewing group "Bintan Berkarya" as the participant. Equipment and tools for making climbing products were provided by students who were doing KKN in Ekang Anculai Village as the implementing committee for this climbing training activity. During the training, the entire team was able to work well together and provide equipment to support the ongoing management of the treads by the "Bintan Berkarya" sewing group

E-COMMERCE KEPADA UMKM MINIATUR KAPAL UNTUK MENINGKATKAN DAYA SAING DI ERA GLOBAL

Muhammad Mu’azamsyah — 2025-08-22

The problem faced by Pengudang Village when we conducted the survey was that the community still lacked knowledge and training related to social media as a business promotion tool. This is due to the location of Pengudang Village which is far from the city center and there are no facilities or staff to provide outreach to the community regarding the digital era for promotion. We see that the potentials of Pengudang Village have not been maximized properly. Therefore, we provide training and marketing assistance through e-commerce to MSMEs Miniature Pinisi Ships which aim to boost the MSME economy again. We focus on marketing through e-commerce for MSMEs Miniature Pinisi Ships through social media Instagram, Facebook and WhatsApp by creating a new Instagram account for the business and tidying up the business owner's Facebook account while WhatsApp still uses the business owner's personal account. The marketing steps through social media are by posting photos of the business product in the form of Miniature Pinisi Ships on the social media accounts mentioned above as well as describing the method of manufacture and materials used to make products and procedures for ordering or purchasing Miniature Pinisi Ships

STRATEGI OFFLINE MARKETING UMKM MINIATUR KAPAL DESA PENGUDANG DALAM MENINGKATKAN MINAT KONSUMEN

Herman Herman — 2025-08-22

Offline marketing is a direct selling method, in which marketers or manufacturers approach customers directly with the products and services offered. The purpose of this research is to find out what strategies are being carried out in offline marketing for micro-miniature Pinisi ships in Pengundang village in increasing consumer interest. the method used is a qualitative research method with a descriptive analysis approach. data obtained from interview documentation. The results of this study indicate that the result of offline marketing for the miniature Pinisi ship SMEs is that they can market the miniature ships through brochures, business cards as the identity of the UMKM which makes it easier if anyone wants to order the miniature. Apart from that, nameplates are also installed on the side of the road so that it has an impact on making it easier to find the public address of the miniature Pinisi ship, which will attract tourists or other consumers as souvenirs while in Pengudang Village.

PELATIHAN AKUNTANSI UNTUK PENYELENGGARAAN PEMBUKUAN SEDERHANA BAGI KUBE JAYA ABADI DESA PENGUDANG

Raja Yulianita Sarazwati — 2025-08-22

Simple bookkeeping is a documentation process carried out by employers in a structured manner by collecting data and information related to the company's financial reports. Usually, this simple bookkeeping consists of all financial reports in a company. Financial documentation that is recorded is usually related to assets, expenses, capital, income , budget, prices with output results in the form of presentation of financial reports. The purpose of bookkeeping activities in a business is to reduce or minimize the risk of losing products, assets, and even money belonging to the company. The problem we encountered in Pengudang Village, more precisely at KUBE Jaya Abadi is these business actors do not yet know the importance of a bookkeeping. As a result, they do not know how much their income and expenses are while their business is running. For this reason, we held an "Accounting Training for Simple Bookkeeping for KUBE Jaya Abadi Pengudang Village" which we aimed at business people, especially members of KUBE Jaya Abadi. The method we used during our research was observation and outreach. The results of the survey that we have conducted, the bookkeeping at KUBE Jaya Abadi is still not effective so we have made the bookkeeping into 3 books, namely the production record book, income book, and financial report book. With this activity, it is hoped that it can help improve the performance of business finances carried out and make it easier for business actors to prepare financial reports that are made